The World Tourism Organization (WTO) and the International Olympic Committee (IOC) prepared this study on the level and characteristics of the sport activities engaged in during holidays abroad. Germany, the Netherlands and France were chosen for this study. These countries ranked among the leaders in terms of international tourism expenditure in 1999. Even though this study does not cover all the major generating markets, we are sure that it gives a clear picture of the importance of sport activities in tourism, and it makes many suggestions. This study also deals with many practical aspects, e.g.: length of stay, expenditure, seasonal demand, booking patterns, accommodation, and consumer profiles such as gender, age, social status, and area of residence.